CAST & ELECT recognises the beauty and dynamism of people.


We CAST talent for events such as fashion shows, photo shoots and music videos.

We pride ourselves in providing a bespoke tailored service to precisely meet the

needs of all our clients.


Sourcing fresh new talent to match our clients’ aspirations and enhance the

brand image of our international clientele.

We ELECT talent and work as mother agent and place with the best agencies globally,

Select Model Management and IMG.

Behind CAST & ELECT, is Simon Lewis. Simon began his career as a New Face Booker

with world-renowned ‘Select Model Management’, progressing to Head Scout for the

Women’s Division. Having originally graduated with Honours studying Fashion

Promotion at the London College of Fashion, his natural talent was recognised and

nurtured by two of the industry’s foremost talent scouts, Chrissie Castagnetti and

Sarah Leon, placing models with both Select Model Management and IMG Models



Simon’s early experience in casting included assisting Marilena Borgna at L’Uomo

Vogue, working on shows for Aquascutum and Alberta Ferretti in London and

Milan respectively. He has also cast on behalf of Jennifer Venditi founder of JV8

for the CK Onefragrance in London.
Having developed his own eye for talent, Simon subsequently founded CAST & ELECT

to focus on castings with industry leading organisations who have a passion to

achieve high-end beautiful results.

Simon is global creative producer and casting director of ASOS.